Monday, July 25, 2011

world breastfeeding week

It's almost World Breastfeeding Week!

WBW is August 1st-7th, 2011 and is sponsored by WABA, the World Alliance for Breastfeeding Action. Events will be celebrated in more than 170 countries worldwide.

The theme this year is Talk to Me! Breastfeeding- A 3D Experience. What does this mean? According to WABA:

When we look at breastfeeding support, we tend to see it in two-dimensions: time (from pre-pregnancy to weaning) and place (the home, community, health care system, etc). But neither has much impact without a THIRD dimension - communication! 

Communication is an essential part of protecting, promoting and supporting breastfeeding. We live in a world where individuals and global communities connect across small and great distances at an instant's notice. New lines of communication are being created every day, and we have the ability to use these information channels to broaden our horizons and spread breastfeeding information beyond our immediate time and place to activate important dialogue. 

This third dimension includes cross-generation, cross-sector, cross-gender, and cross-culture communication and encourages the sharing of knowledge and experience, thus enabling wider outreach.

Communication is key to breastfeeding success. Women need their support systems and communities- in person or online.

Check out the WABA website to find WBW events in your area.  

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